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Home › Productivity ›

Hotjar AI

Published by Dusan Belic on August 30, 2023

Hotjar AI

Hotjar
Hotjar AI Homepage
Categories Productivity
Create surveys for any goal in seconds and generate summary reports automatically

Hotjar AI

Hotjar AI is designed to enhance research efficiency by automating various aspects of survey creation and analysis. The tool is particularly useful for those who conduct regular surveys as part of their research, marketing, product development, or customer feedback initiatives.

To that end, Hotjar AI enables rapid creation processes while significantly reducing the manual effort and time required to design and set up surveys. Additionally, Hotjar AI is equipped to automatically generate summary reports of the survey results, which further streamlines the research process by providing instant insights and analysis.

Hotjar AI is also an integrated tool that can seamlessly connect with a wide range of applications and tools. This means that survey results can be easily synced and shared across various platforms such as email, Slack, and over a thousand other tools via Zapier. This level of integration ensures that the survey data is readily accessible and can be effectively incorporated into broader research or business strategies.

It is important to note that even Hotjar’s free plan provides a decent level of service, making the tool useful for a wide range of users — from individual researchers to large organizations. The provision of unlimited surveys on paid plans and the ability to store survey responses indefinitely are additional features that make this tool particularly appealing for comprehensive, ongoing research projects.

Finally, you’d like to know that Hotjar AI is also designed with privacy and compliance in mind. It is GDPR- and CCPA-ready, ensuring that users can collect and handle survey data in a manner that is compliant with current data protection regulations.

Hotjar AI Homepage
Categories Productivity

Video Overview ▶️

What are the key features? ⭐

  • Rapid survey creation: This significantly reduces the time and effort typically required to design and set up surveys, making the process more efficient.
  • Automatic summary reports: It provides quick and easy access to insights and analysis, aiding in faster decision-making and research conclusions.
  • Integration with third-party tools: Hotjar AI can be connected to a wide range of applications, enabling users to receive survey results via email, Slack channels, or over 1,000 other tools through Zapier.
  • Accessibility across plans: This inclusivity means that a wide range of users, from individuals to large organizations, can utilize the tool for their research needs. Naturally, paid plans offer unlimited surveys, and users have the option to store survey responses indefinitely.
  • Compliance included: Hotjar AI is GDPR- and CCPA-ready, indicating a strong commitment to data protection and privacy.

Who is it for? 🤔

Hotjar AI's target market includes a range of professionals and organizations who need efficient and effective research tools. This includes marketing teams seeking customer insights, product teams and managers who require user feedback for product development, and researchers looking for a streamlined way to conduct various surveys. Moreover, with its capabilities of quick survey creation, automatic summarization of responses, and integration with numerous tools - Hotjar AI is designed to cater to the needs of these diverse groups who value time efficiency and data-driven decision-making in their operations.

Examples of what you can use it for 💭

  • Easily collect customer feedback with Hotjar AI surveys
  • Create surveys to gauge interest in a new product idea, understand consumer preferences, or identify market gaps
  • Ask users about their experience, identify pain points, and gather suggestions for improvements
  • Make internal surveys to gather employee feedback
  • Conduct academic surveys quickly and efficiently

Pros & Cons ⚖️

  • Makes survey creation a hassle-free process
  • Good for both external (partners, clients, site visitors) and internal use (employees)
  • Integration with third-party tools makes it even better
  • You may have to put in some time fine-tuning all the settings

FAQs 💬

What is Hotjar Surveys?
Hotjar Surveys is a tool that lets you create and launch on-site or external surveys to collect direct feedback from website visitors. It uses AI to help build surveys quickly and provides insights into user thoughts and behaviors. Many teams rely on it to understand why users drop off or what they like.
How does Hotjar Surveys work?
You build surveys with templates, AI assistance, or from scratch, then deploy them as popups, buttons, embeds, or shareable links on your site. They trigger at key moments, like exit intent, and responses feed into AI-powered analysis for quick summaries.
Can I use AI with Hotjar Surveys?
Yes, AI helps generate survey questions from your goals and creates automated summary reports with insights and sentiment analysis. This makes it faster to turn responses into actionable steps.
What types of surveys can I create?
You can make open-ended, multiple-choice, rating scale, NPS, or custom surveys. Over 40 templates cover common needs like exit intent, product feedback, or page improvement suggestions.
How do I target surveys to specific users?
Surveys target based on page URLs, user behavior triggers like exit intent, scroll depth, or time on page. You can also limit them to a percentage of traffic for testing.
Does Hotjar Surveys integrate with other Hotjar tools?
It pairs seamlessly with heatmaps and session recordings. This combo shows what users do and why, giving a fuller picture of their experience.
Is Hotjar Surveys easy to set up for beginners?
Most users find it intuitive with drag-and-drop builders and ready templates. Setup takes minutes, and no extra code is needed beyond the initial Hotjar install.
Can I share surveys off my website?
Yes, every survey has a unique link you can share via email or elsewhere. This works great for reaching users outside your site.
How does Hotjar handle survey responses and analysis?
Responses collect in real-time, and AI tools summarize open-ended answers, highlight trends, and detect sentiment. You can filter and export data easily.
Is Hotjar Surveys GDPR compliant?
Hotjar prioritizes privacy and follows GDPR rules, with features for user consent and data protection. It's used by sites in many countries.

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Last update: December 15, 2025
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