Keyword Insights is an AI-powered SEO platform designed to help users build topical authority through keyword discovery, clustering, intent analysis, and content creation tools.

The platform pulls live keyword data from sources such as Google Autocomplete, Reddit, People Also Ask, and Quora to generate suggestions and metrics like search volume and CPC. It integrates with Google Search Console to access all ranked keywords beyond the standard limit. Clustering uses SERP-based analysis to group keywords by URL similarity, with customizable thresholds, and applies NLP for topical relationships.

Search intent is determined by analyzing live results, categorizing keywords as informational, commercial, or transactional. Content briefs are generated using AI and an Information Gain model, incorporating competitor insights and forum data for outlines with headings and questions. The AI Writer Assistant and Agent provide drafting capabilities, with the Agent handling autonomous research and article creation.

Compared to competitors like Ahrefs and SEMrush, Keyword Insights offers focused clustering at a more accessible entry point via trial and credit-based plans, though it lacks some broader analytics. Users appreciate time savings in clustering and intent mapping but may find the credit system limiting for large-scale operations.

Pricing includes a 7-day trial, pay-as-you-go, and subscription tiers that provide varying credit allocations and features like API access in higher plans. To get started, upload keywords for clustering and use briefs to guide content, monitoring credits to stay within limits.