AthenaHQ is a SaaS platform that tracks and optimizes brand visibility in generative AI search engines. It queries platforms such as ChatGPT Perplexity and Gemini to capture real time responses and analyzes mentions sentiment and citations. The tool supports Generative Engine Optimization or GEO which focuses on how brands appear in AI outputs rather than traditional rankings.
Core features include AI visibility tracking across supported models brand mention distribution and prompt analytics. Users access competitor analysis to compare share of voice and traffic sources from AI platforms. Source intelligence identifies influential websites cited in responses while content gap detection highlights missing information about the brand. Web analytics parses site traffic from bots crawlers and humans linking AI exposure to performance metrics.
The platform offers three tiers: Starter which provides 3500 credits for up to 14000 responses and includes basic monitoring unlimited topics and integrations like Google Analytics. More expensive Growth plan that adds 8000 credits automated outreach and AI blindspot detection. Finally, there’s the Enterprise plan that delivers custom credits advanced reporting and dedicated support. Credits equate to one AI response with top ups available for 1250 credits.
Users appreciate the intuitive interface for quick setup and detailed reports that inform content strategies. The tool excels in multi language support and real time sentiment benchmarking against competitors. Potential drawbacks involve credit limits constraining heavy testing and occasional delays in custom model requests. Compared to Peec AI, AthenaHQ provides broader platform integration though Peec AI offers stronger single model depth. A notable element is the citation intelligence feature which maps authoritative sources driving AI perceptions.
Advisory input from experts like Eli Schwartz enhances credibility in SEO to GEO transitions. Recent feedback highlights robust monitoring for mid market teams with 59 percent share of voice gains reported in case studies. The platform processes over three million generative answers from 300000 domains enabling precise optimizations.
Teams benefit from unlimited seats with role based access in all plans. Export options and Slack channels appear in higher tiers for collaboration.
Run an initial audit on key prompts to baseline visibility then schedule bi weekly competitor scans for sustained improvements.