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Attention by Benwick

Attention
Attention Homepage
Categories Meeting
A tool that lets you "fill your CRM with AI" to boost sales

Attention

Attention is an AI-powered tool that lets you “fill your CRM with AI” to boost sales. It works as a real-time, fully integrated voice assistant for sales that helps you win deals with real-time guidance while filling your CRM with one click.

The tool includes features like sales pipeline visibility, forecasting, and easy onboarding. Attention can also track progress for new hires and draft compelling follow-up emails for custom communications.

It integrates with the most popular apps for sales folks, such as Zoom, Salesforce, Google Meet, Gmail, Outlook, Hubspot, Zapier, and Slack.

According to Attention’s own numbers, it can help generate $250k in extra ARR per rep while increasing ramp time by 83% and delivering annual savings worth $90k for a team of 10 reps.

Attention Homepage
Categories Meeting

Video Overview ▶️

What are the key features? ⭐

  • Fill your CRM with AI: With our state-of-the-art AI capabilities, Attention understands your conversations and fills up your CRM fields with one click.
  • Helps sales teams win: Attention delivers real-time actionable intelligence to your sales reps, while they're on the call and when it matters.
  • Onboarding new hires: Attention lets you scale your personalized coaching features across the team. You get to track the progress of your new hires and eventually turn them into supersellers within a month.
  • Automate your follow-ups: Attention will also understand conversations and draft the best follow-up email customized to what was said during your calls.
  • Integrations: The tool integrates with all the popular video conferencing apps, CRMs, email services, and more.

Who is it for? 🤔

Attention is primarily used by salespeople to help them close more and better deals. It is also used for training new hires so they, too could improve their sales skills.

Examples of what you can use it for 💭

  • Increase sales with real-time data and insights
  • Onboard and train new salespeople
  • Fill up your CRM fields with one click
  • Follow-up automation

Pros & Cons ⚖️

  • Never worry about filling up Salesforce again
  • Real-time actionable intelligence to sales reps while they're on the call
  • Attention has already helped 100+ sales teams
  • There is no free plan nor free trial

Related tools ↙️

  1. ScreenApp ScreenApp An AI tool to record your screen, transcribe and summarize your meetings and share with others
  2. Amie Amie Streamlines meetings with AI-driven notes and task automation
  3. Zoom AI Companion Zoom AI Companion Get high-quality results when drafting emails and chat messages, summarizing meetings and chat threads
  4. Limitless Limitless An AI-powered tool designed to enhance productivity in meetings and daily tasks
  5. Demodesk Demodesk Helping sales teams have better online meetings
  6. LockedIn AI LockedIn AI An AI tool that revolutionizes how people prepare for job interviews and conduct meetings
Last update: June 30, 2025
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