The Leap by Thinkific

The Leap is a free, AI-powered platform by Thinkific designed for creators to build, market, and sell digital products like mini-courses, guides, and challenges directly from a link-in-bio storefront. Its AI Product Builder generates drafts for products and landing pages based on user input, supporting over 200 theme and layout combinations for customization. The platform integrates email marketing with 17 pre-made templates and a mini-CRM for tracking customer data, including transaction histories and subscriptions. It supports one-click payments via Stripe, with a 2.9% transaction fee, and allows creators to keep 100% of their earnings. The free plan includes full functionality, while paid plans, starting at $19/month, offer additional features like expanded email contacts beyond 500.

Key features include mobile-first product creation with eight card types (e.g., Video, Quiz, Download), automated email flows, and seamless upsell integration between products. The platform is optimized for social media audiences, particularly on Instagram and TikTok, enabling creators to convert followers into customers. User feedback on Trustpilot praises its ease of use and AI-driven speed, with a 4-star rating from 188 reviews, though some note a learning curve for advanced features. The Leap’s free plan is more generous than competitors like Stan, which charges for similar features, but lacks the advanced analytics of Kajabi, which targets more established creators.

Limitations include the inability to manage multiple accounts for different niches, which competitors like Linktree support. The free plan’s 500-contact limit may restrict scaling, requiring an upgrade to paid plans. The AI-generated drafts, while fast, may need significant personalization to align with a creator’s unique voice. Compared to Stan, The Leap offers a cleaner interface, but its paid plans are pricier for similar functionality.

Creators new to monetization will find The Leap accessible, especially for quick product launches. Start with a simple product, use the AI to draft content, and leverage the free email tools to build audience trust. Regularly check the mini-CRM to refine your marketing based on customer behavior.