
Muraena is a B2B lead generation platform that uses AI to simplify prospecting for small sales teams and SDRs. It offers access to a database of 720 million profiles, 120 million verified emails, and 10 million phone numbers, focusing on precise targeting without complex filters. The platform competes with tools like ZoomInfo and Apollo.io, but prioritizes affordability and ease of use for startups.
The AI Search feature allows users to describe their ideal customer profile in plain text, generating tailored lead lists with verified contact details. Buyer Intent signals cover 7,500 topics and 250 categories, identifying companies ready to buy. Technographic insights provide data on a company’s tech stack, aiding personalized outreach. The Company Look-Alike feature finds similar businesses based on a provided domain, useful for market expansion. Muraena integrates with Pipedrive, HubSpot, and lemlist, streamlining lead exports.
Limitations include the lack of a Chrome extension for LinkedIn prospecting, a feature offered by competitors like Salesforce. Searches cannot be saved within the platform, requiring CSV exports. The signup process is restricted to Google accounts, which may inconvenience some users. Pricing is cost-effective, with a free plan offering 50 leads monthly and paid plans starting low compared to enterprise-grade alternatives.
User feedback on G2 and Capterra highlights Muraena’s simplicity and responsive support, though some note its early-stage development limits advanced features. The platform’s database is updated in real-time, ensuring fresh data for outreach campaigns. Recent updates, as noted on the Muraena blog, focus on improving AI-driven search accuracy.
To use Muraena effectively, explore the free plan to test AI Search capabilities. Use Buyer Intent filters for time-sensitive outreach. Verify integrations match your CRM. Monitor updates for new features to address current gaps.
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