Sendspark is a web-based platform that enables businesses to create and share personalized video messages for sales, marketing, and customer success. It leverages AI to generate tailored videos at scale, integrating with over 50 platforms like HubSpot and Salesforce for seamless workflows. The platform supports video recording, screen sharing, and AI-driven personalization, targeting professionals aiming to boost engagement.

The Video & Screen Recorder allows users to capture their face, screen, or both in resolutions up to 1080p. Dynamic Video generates thousands of personalized videos from a single recording, using placeholders for names or company details. Viewer Insights tracks engagement metrics, such as view duration and click-through rates. Integrations with CRM and automation tools like Zapier and Calendly streamline distribution. The platform also offers customizable landing pages and CTAs to drive conversions.

Sendspark’s free plan includes up to 30 videos with basic features. Paid plans, starting at a low monthly cost per user, unlock unlimited videos, custom branding, and advanced analytics. Compared to Loom, which focuses on team collaboration, or Vidyard, with stronger editing tools, Sendspark prioritizes AI personalization for sales outreach. It competes with BombBomb but offers more robust automation.

Users report 2-3x higher reply rates with video campaigns. However, the Chrome extension can be unreliable, with occasional recording losses. Embedded videos redirect to Sendspark’s site, which may disrupt branding. The camera overlay feature struggles with document presentations, and video editing options are limited. Customer support is responsive, and onboarding is included for all users.

Practical tip: Use the free plan to test integration with your CRM. Record concise videos to maximize engagement. Monitor analytics to track viewer behavior and refine campaigns. Contact support for setup help to avoid technical issues.